Case Study: 12 Labours CrossFit runs a 100% in‑house nutrition challenge, saves 20 hours and earns $2,000 with Wodify Rise (Wodify)

12 Labours CrossFit - Customer Case Study

12 Labours CrossFit, a three‑box affiliate in the Baltimore–Annapolis–Columbia area with 27 coaches and over 500 athletes, faced a recurring headache planning, promoting and scoring their annual nutrition challenge using email and Google Sheets. They turned to Wodify and its Wodify Rise challenge platform to replace the cumbersome multi‑tool process and run the program fully in‑house.

Wodify Rise gave 12 Labours a step‑by‑step, mobile‑friendly solution with features like a food journal, leaderboard and live activity feed, boosting legitimacy and engagement. Using Wodify, the gym saved 20 hours of planning time, attracted over 100 participants, and generated $2,000 in revenue, while streamlining operations so coaches could manage challenges without outsourcing.

12 Labours CrossFit

Luke Espe

Co-Founder