Case Study: Max SkillFirst achieves mobile training engagement and higher course completion for 2,500+ field sales professionals with WizIQ

Mobile Training for Teams On-The-Move – Max SkillFirst’s Strategy to Improve Training Engagement for 2500+ Sales Professionals

Max SkillFirst, part of the $2 billion Max Group, provides sales, soft-skills and compliance training to field teams at Max Life Insurance and Max Bupa. It struggled to deliver effective online learning because trainees spent most of their time on sales calls without access to laptops or desktops, the existing training software had a complicated, non-mobile interface, and the company had limited ability to assess and track field performance.

WizIQ delivered a white-labelled mobile app plus an integrated suite (course builder, interactive tests, reporting and content library) so trainees could access self-paced courses on smartphones and managers could automatically track attendance, time spent and assessment results. The mobile-driven solution improved engagement and course completion, scaled enrollment to 2,500+ trainees, simplified assessment and reporting, and delivered faster ROI for Max SkillFirst’s training programs.

Max SkillFirst