Case Study: Artist Lera Mishurova achieves a unified online portfolio and global reach with Wix

Lera Mishurova - Customer Case Study

Lera Mishurova is an artist based in Israel who needed an easy way to showcase a diverse portfolio of illustrations, animations and designer toys and overcome the anonymity many emerging artists face. Uncomfortable with programming and unable to hire a professional web designer, she turned to Wix after a friend recommended it as a simple, self-serve website solution.

Using Wix’s step‑by‑step editor and familiar interface, Lera built a single site that collects all her work in one place, eliminating the need to send clients multiple links. Wix helped her increase visibility and work internationally—she freelances for projects in Moscow, lives in Israel and sells illustrations in the Netherlands—while making it quick and affordable to present her art professionally.

Lera Mishurova

Lera Mishurova

Artist