Case Study: Red Pencil Doubles Revenue with Double

An Agency Founder Doubled Her Revenue With The Help of An Assistant

Mamie Peers, the founder of the boutique agency Red Pencil, was overwhelmed by her extensive to-do list. The demanding nature of her work in hospitality and entertainment strategy, which involved high-level planning and meticulous detail-oriented tasks, was slowing her progress. She needed support to manage her administrative burden and turned to the vendor Double for an executive assistant service.

By delegating approximately 30 hours of tasks per month to her Double assistant, Mamie freed up significant time to focus on client work. The solution included help with expense reporting, scheduling, travel management, and personal tasks. This support from Double directly enabled Mamie to take on more projects, which resulted in her revenue doubling year over year while also allowing for a better work-life balance.

Red Pencil

Mamie Peers

Agency Owner