Case Study: ThriveHive achieves brand differentiation and customer growth with Wistia

How ThriveHive Launched their First-Ever Video Series "Locals"

ThriveHive wanted to stand out from competitors and give its marketing team “their thing” beyond traditional written content. With help from Wistia and its video platform, ThriveHive launched its first-ever video series, “Locals,” to create more engaging brand storytelling around small businesses.

Wistia helped ThriveHive produce, refine, and distribute the series through storyboarded production, post-production edits, landing pages, teasers, blog posts, email promotion, and analytics tracking. The result was strong brand engagement and measurable business impact: within three to four months, “Locals” was helping turn new prospects into customers, including people who discovered the brand through friends or who converted after watching an episode.

ThriveHive

Dan Slagen

Former Chief Marketing Officer