Wishpond
28 Case Studies
A Wishpond Case Study
Truecaller, the caller ID and spam-blocking app company, wanted a fun and organized way to collect real user stories about how people used its service. Working with Wishpond, Truecaller needed a solution that could engage a large social audience and gather testimonials at scale while still being cost-effective for a startup.
Wishpond delivered social promotions and landing pages to create a structured campaign for collecting stories and testimonials. The campaign exceeded expectations, generating 70K+ insightful testimonials from 1,000+ participants and helping increase Truecaller’s Facebook following by 400%, while also making “Truecaller” a top social media keyword.