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Case Study: The Jane Goodall Institute of Canada achieves 1450+ new leads in 2 weeks with Wishpond
A Wishpond Case Study
The Jane Goodall Institute - Customer Case Study
The Jane Goodall Institute of Canada, a nonprofit, wanted to grow its email list and increase awareness for Dr. Jane Goodall’s upcoming lectures in Toronto and Ottawa. To support this goal, they used Wishpond to run a sweepstakes campaign that could attract new supporters and re-engage existing ones.
Wishpond implemented a “Win 2 VIP Tickets to Dr. Jane Goodall’s Lecture” sweepstakes, giving entrants the option to attend either lecture and broadening the campaign’s appeal. The result was over 1,450 new leads in just two weeks, helping The Jane Goodall Institute connect with Dr. Goodall’s fans while building a larger audience of new supporters.
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