Case Study: Krispy Kreme achieves scalable, digitized ‘DoughPro’ training and better operational reporting with Wisetail LXP

Wisetail LXP enables team members and franchise partners at fast-casual retailer to be DoughPro’s

Krispy Kreme, the global doughnut and coffee chain with more than 1,000 locations, faced a training crunch while opening five new New York City stores—including a high-traffic Times Square flagship—during the COVID-19 pandemic. Reduced onsite hours, strict local regulations, and a paper‑heavy, manager‑dependent onboarding process (including costly allergen training) made it difficult to train staff quickly, safely, and consistently.

Krispy Kreme launched “DoughPro” on the Wisetail learning experience platform to digitize role‑based content, equip shops with tablets, and automate reporting and assignment prompts. The solution eliminated bulky paper records, cut manager workload, improved compliance and customer safety, and boosted engagement with social features and recognition — giving teams flexible, branded training and managers real‑time data they didn’t have before.

Krispy Kreme

Toni Lamb

Training Specialist