Case Study: Bonobos achieves stronger employee engagement and unified communication with Wisetail

How men’s retailer Bonobos used Wisetail to power employee and consumer engagement

Bonobos, the men’s e‑commerce retailer expanding into brick‑and‑mortar with 20 guideshops, needed a way to train and keep geographically dispersed employees connected to its New York headquarters and company culture. The company sought a learning and communication platform that could handle compliance tracking, reporting, and reinforce consistent service across remote teams.

Bonobos implemented Wisetail as a single LMS and communication hub to centralize training, open direct lines between stores and HQ, capture store feedback, and provide real‑time KPI reporting. Early implementation has boosted engagement—managers and guides welcome a one‑stop source for information—and the platform is helping Bonobos standardize best practices and strengthen brand consistency as roll‑out continues.

Bonobos

Sasha Ludwig-Siegel

Retail Operations Senior Associate