Case Study: Bar Louie boosts employee engagement and modernizes training with Wisetail

Bar Louie - Customer Case Study

Bar Louie tapped Charlie Ehler, their Educational Content Creator, to run a new LMS and evolve training without losing the brand’s core values. He faced tight finances and a mostly 21–30-year-old workforce that would tune out anything that felt like corporate training, so the challenge was to modernize learning while keeping it authentic and engaging.

Charlie used the Wisetail LMS to deliver “guerrilla-style” smartphone videos and pop-culture–driven micro-documentaries that matched Bar Louie’s voice. Low-production, high-quality-content pieces — including VP-led tasting trips — made dry topics memorable, boosted employee engagement and knowledge (employees could recommend pairings and recall product facts), and preserved the restaurant’s culture while scaling training affordably.

Bar Louie

Charlie Ehler

Educational Content Creator