Case Study: Skullcandy achieves automated MAP enforcement and brand protection with Wiser Solutions

How Skullcandy Saves Time and Resources Using Automated MAP Monitoring

Skullcandy, a leading multi‑million dollar headphone manufacturer, faced a tedious and inaccurate process for enforcing its MAP across a large reseller network. Manual checks only every few days made it hard to catch unauthorized sellers and price violations, so Skullcandy engaged Wiser Solutions' automated price‑monitoring and MAP enforcement service.

Wiser Solutions implemented continuous monitoring of retailer listings, flagged MAP breaches and unauthorized sellers, and provided violation details and screenshots as proof. As a result, Skullcandy now receives near‑real‑time alerts, enforces MAP more effectively, and has freed internal time and resources previously spent on manual monitoring.

Skullcandy

Kyle Losik

Skullcandy