Case Study: OtterBox achieves MAP enforcement and brand protection with Wiser Solutions

How OtterBox Makes Data-Driven Decisions With MAP Monitoring

OtterBox, the leading U.S. smartphone case maker, faced a hyper-competitive market with growing counterfeit activity and an overwhelming amount of pricing data that left them unable to reliably enforce their MAP policy. To regain control, OtterBox engaged Wiser Solutions and its MAP/online brand protection capabilities to address persistent seller and pricing visibility gaps.

Wiser Solutions implemented a centralized MAP solution that aggregates pricing and seller data across resellers and marketplaces, tracks total MAP violations, captures timestamped violation screenshots, and presents actionable insights via a dashboard plus support from Wiser’s team. As a result, OtterBox eliminated hours of manual price analysis, can now actively pursue MAP violators, has seen counterfeit-related support issues decrease and support costs fall, and better preserves its brand integrity in a fast‑growing industry.

OtterBox