Case Study: Ziggy Family captures 9,300 email subscribers with Wisepops

Ziggy Family captures 9,300 email subscribers with Wisepops

Ziggy Family, a French premium pet food subscription brand, faced challenges in capturing qualified leads, building an engaged email list, and educating customers about subscription management across multiple European markets. They partnered with Wisepops to implement a suite of onsite marketing tools to address these unique e-commerce hurdles.

Using Wisepops' popup builder and embeds, Ziggy Family deployed a strategy focused on educational lead magnets and click-triggered subscription management popups. This solution captured 9,300 qualified email subscribers in five months, with a 5.7% signup rate that nearly doubled industry benchmarks. The campaigns also attributed €178K in site revenue to Wisepops and significantly reduced customer support tickets.

Ziggy Family