Case Study: Zamnesia drives 17% of online sales with Wisepops

Zamnesia drives 17.4% Wisepops-influenced revenue with Wisepops

Zamnesia, a major European online smartshop, faced the challenge of activating its vast organic traffic across 11 different international storefronts. Their website offered an undifferentiated experience to all visitors, causing them to leak value between acquisition and conversion. They needed a solution that would allow a small team to launch and localize campaigns across all markets without constant engineering support.

Using Wisepops, Zamnesia implemented a multi-faceted activation strategy including always-on localized welcome offers, gamified discovery campaigns, and a seasonal promotional calendar, all managed from a single workspace. The solution delivered dramatic results, including an average engagement rate of 16.8% and Wisepops-influenced revenue reaching 17.4% of online sales. The program also collected over 153,000 contacts, proving the effectiveness of Wisepops as a crucial traffic activation layer.

Zamnesia