Case Study: OverstockArt.com Doubles Sales and Generates 1,000+ Monthly Leads with Wisepops

overstockArt.com doubles sales YoY with Wisepops and generates 1,000+ new leads monthly

overstockArt.com, an online retailer of hand-painted art reproductions, faced challenges in capturing email leads from high-intent desktop and mobile visitors before they left the site. They needed to automate lead nurturing and convert mobile browsers into potential customers. They turned to Wisepops and its popup builder to address these challenges.

Using Wisepops, overstockArt.com implemented targeted popup campaigns, including exit-intent offers and mobile-friendly promotions. This solution generated over 1,000 new email leads monthly, with a peak of 3,800 in one month, and achieved click-through rates as high as 54.5%. These leads were automatically synced to their marketing tools. Most significantly, Wisepops helped overstockArt.com double its sales year over year.

overstockArt.com