Case Study: MakerFlo boosts email signups and bundle offer engagement with Wisepops

MakerFlo lifts email signups by 18% with Wisepops

MakerFlo, a provider of wholesale materials and equipment for customization projects, faced challenges with turning new visitors into engaged customers. Their generic, one-size-fits-all popups were disruptive and lacked the personalization needed to deliver the right message based on a user's journey or landing page. To address this, they turned to the Wisepops platform.

Using Wisepops, MakerFlo implemented targeted welcome campaigns and an onsite notification feed to capture emails. They also created personalized popups for their custom bundle offers. This solution drove an 18% increase in email signups, a 22.9% click-through rate on bundle offers, and a 14.7% order rate from those campaigns, successfully improving overall visitor engagement.

MakerFlo