Case Study: Donaghy Sales achieves 15–20 hours/week in dispatcher time savings and 95% driver utilization with Wise Systems

Beverage Distributor, Donaghy Sales, Saves 20 Dispatcher Hours per Week with Wise Systems

Donaghy Sales, a growing beverage distributor in Fresno, CA, struggled with manual route planning and legacy dispatch software that limited real-time visibility and proactive decision-making. To modernize last-mile operations and leverage AI/ML for optimized scheduling, Donaghy partnered with Wise Systems and deployed its AI-driven Dynamic Optimization Engine and cloud-based routing and dispatch platform.

Wise Systems integrated with Donaghy’s VIP order-management system, provided customer success and 24/7 onboarding support, and enabled remote, multi-user dispatching with continuous AI-driven improvements. The implementation delivered measurable results: Donaghy saved 15–20 dispatcher hours per week, achieved a 95% driver utilization rate, reduced reroute costs, and gained the real-time and historical data needed for better strategic decisions.

Donaghy Sales

Stephen Saldate

Operations Analyst