Case Study: Browns boosts applications and hires with Wirkn

How Browns Solved Their Retail-shortage Challenges at the Store Level

Browns, a fourth-generation family business and North America's leading independent footwear chain, faced significant challenges in hiring for its 68 stores. Their manual recruiting process led to an overwhelming number of applications to sort, an inability to filter candidates by availability, and difficulty managing duplicate applications and communications. They partnered with Wirkn to automate and improve the sourcing, qualifying, and hiring of hourly employees.

By implementing Wirkn's recruiting tools, Browns automated candidate sourcing and communications, saving hiring managers hours of administrative work. The solution provided visibility into the recruitment journey and data on channel success. As a result, Browns saw a 50% increase in applications, a 90% reduction in administrative work, and a 30% increase in hires, allowing for optimal staffing and a better customer experience.

Browns

Melissa

Hiring Manager