Case Study: Switch Health Boosts PPC Conversions with Wired Media

Switch Health increases conversions 109% with Wired Media

Switch Health, an insurance broker based in Cheltenham, contacted the PPC agency Wired Media for assistance. Their challenge was with underperforming Google Ads campaigns, which included issues with landing pages and overall account structure. Operating in a highly competitive insurance sector, they needed to ensure every click was effective and also required help resolving data inconsistencies between GA4 and Google Ads.

Wired Media implemented a strategic optimization of the client's Google Ads account. This solution led to a significant measurable impact, including a 109% increase in conversions, a 59% rise in conversion rate, a 2.6% reduction in cost per conversion, and a 31% increase in clicks. The team at Switch Health highly recommended Wired Media for their expertise.

Switch Health