Case Study: Xero streamlines video collaboration and feedback with Wipster

Xero manages 800+ videos and streamlines review with Wipster

Xero, a company that produces accounting software for small businesses, faced the challenge of creating engaging and appealing video content to showcase the lifestyle benefits of its product. Their motion graphics team needed an efficient way to manage the high-volume review and approval process with various stakeholders, a task that was incredibly frustrating without a dedicated tool. They implemented Wipster for video collaboration.

Using Wipster provided a central place to keep all feedback, which made the video makers' lives much easier and completely changed their workflow. The solution saved time by allowing the team to immediately resolve feedback and keep projects moving quickly. While no specific metrics are provided, the case study describes Wipster as a game-changer for Xero's fast-paced video production environment.

Xero