Case Study: Certemy Reduces Cost Per Lead by More Than 50% with Winware

How Certemy Reduced Their Cost Per Lead By More Than 50%

Certemy, a compliance platform for tracking and managing enterprise credentials, was facing inconsistent performance and rising costs from its SEM, social media, and email marketing channels. To generate more qualified leads, they turned to Winware.

Using Winware's product, Certemy implemented short surveys with a screener to collect feedback exclusively from their target audience. This solution provided immediate insights and generated high-quality leads, resulting in a remarkable reduction of over 50% in their cost per lead. Winware’s tool also provided valuable feedback that helped Certemy improve its overall marketing strategy.

Certemy

Shawn Cantor

Co-Founder & COO