Case Study: ViewQwest achieves 45% more signups and 48% lower CPA with Windsor.ai

ViewQwest boosts signups by 45% with Windsor.ai

ViewQwest, a leading Singaporean Internet Service Provider, was struggling with siloed marketing data from platforms like Google Ads and Meta. This lack of a unified view, combined with platform-specific attribution and duplicated conversions, made it impossible to understand the true ROI of their campaigns and led to inefficient budget decisions. To address this challenge, they turned to Windsor.ai for its marketing attribution and data integration solution.

By implementing Windsor.ai, ViewQwest gained a 100% unified view of performance across all channels. The solution used multi-touch attribution modeling to accurately evaluate channel efficiency, which allowed the marketing team to reallocate their budget to top-performing campaigns. The results were a 45% increase in signups and a 48% reduction in the overall cost per signup, maximizing their ROI without increasing their total ad spend.

ViewQwest