Case Study: AeroMarine Products boosts website performance and sales with Windmill Strategy

AeroMarine Products boosts site performance from 54% to 82% with Windmill Strategy

AeroMarine Products, a distributor of industrial chemicals for marine and other applications, faced declining online sales due to a poorly maintained e-commerce website plagued by speed issues, errors, and plugin problems. They engaged Windmill Strategy to address these technical challenges and improve the site's performance and user experience.

Windmill Strategy performed a comprehensive technical audit and cleanup of the website. They resolved critical issues by removing unnecessary plugins and code, optimizing settings, and enhancing imagery and page speed. This foundational work drastically improved the site's performance score from 54% to 82%, which immediately resolved checkout errors and led to an increase in online sales for the client. With a solid technical foundation now in place, Windmill Strategy prepared the AeroMarine Products site for further digital marketing campaigns.

AeroMarine Products