Case Study: Keir Educational Resources achieves a modern brand refresh and higher website conversions with Wilson Advertising

Keir Educational Resources boosts traffic and conversions within a month with Wilson Advertising

Keir Educational Resources, a provider of educational materials for insurance professionals, faced increasing competition and a need to modernize its brand. Wilson Advertising was engaged to help the company refresh its image and marketing strategy to better compete in a niche market.

Wilson Advertising conducted a brand audit and developed a comprehensive strategy, which included a logo refresh, website redesign, and updated textbook materials. The vendor's efforts resulted in a successful brand refresh, with the client reporting increased website traffic and conversions within a month, along with positive reception from students and staff.

Keir Educational Resources