Case Study: High Touch Executive Search builds LinkedIn thought leadership with Willow

High Touch Executive Search rebuilds LinkedIn rhythm with Willow in 2024

High Touch Executive Search, an executive search firm specializing in the international agro-food sector, faced the challenge of maintaining consistent and credible thought leadership content on LinkedIn. After a previous, disjointed engagement with vendor Willow ended, they struggled to stay top of mind with their niche C-suite audience and needed a sustainable content solution.

Upon giving Willow a second chance, a new structured coaching model was implemented, utilizing AI tools and a repeatable content calendar. With office manager José leading the charge, High Touch built a sustainable process that transformed their LinkedIn presence, re-establishing their thought leadership and ensuring their brand remained visible and credible with their target audience.

High Touch Executive Search