Case Study: Genscom builds a strong social media foundation with Willow

Genscom schedules 100+ posts and grows LinkedIn 32.74% with Willow

Genscom, a company specializing in personalized newspapers, faced the challenge of building a consistent social media presence due to limited knowledge, inconsistent posting, and a lack of cohesive branding. They partnered with Willow to find a structured system that would help increase their brand awareness and drive website traffic.

With Willow's coaching and platform, Genscom implemented a smarter, more efficient social media strategy. The solution enabled the team to schedule over 100 posts, track their content mix, and plan ahead effortlessly. As a result, Genscom achieved significant growth across platforms, including a 32.74% increase on LinkedIn, proving their efforts gained steady momentum.

Genscom