Case Study: Rehabilitation Hospital of Indiana refreshes its brand and website with Williams Randall Marketing

Rehabilitation Hospital of Indiana launches a modern, easy-to-use CMS website with Williams Randall Marketing

Rehabilitation Hospital of Indiana (RHI) needed to transform its online presence to better reflect its world-class care and grow its reputation. The hospital partnered with vendor Williams Randall to overhaul its website and brand to more effectively reach patients and caregivers facing critical decisions.

Williams Randall implemented a user-centered redesign, conducting interviews to inform a new site architecture and a completely new brand look and feel. The solution included a modern, easy-to-navigate website and a powerful, easy-to-use CMS. The RHI team reported pride in their new website that accurately represents the organization's prestige, with the goal of increasing site traffic and heightened awareness.

Rehabilitation Hospital of Indiana