Case Study: The National Gallery Global Ltd grows online sales by 242% with Williams Commerce

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Preview of the The National Gallery Global Ltd Case Study

The National Gallery Global Ltd grows online sales by 242% with Williams Commerce

The National Gallery Global Ltd, the commercial arm of the National Gallery, sought to increase online sales and grow brand awareness. They appointed vendor Williams Commerce to build a new ecommerce website on Adobe Commerce and subsequently engaged them for a digital marketing retainer.

Williams Commerce implemented a holistic strategy focused on SEO, Google Ads, and Affiliate marketing. This approach resulted in a 242% increase in online sales, a 200% rise in revenue, and a highly profitable 477% ROI from their affiliate efforts within the first half of 2023.


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