Case Study: Ca’ Pietra unifies brands and improves ecommerce performance with Williams Commerce’s Adobe Commerce Hyvä redesign

Ca’ Pietra unifies brands in under 4 months with Williams Commerce

Ca’ Pietra Group, a leading brand in premium tiles and stone surfaces, faced the challenge of merging its Ca’ Pietra and Artisans of Devizes brands onto a single ecommerce platform under a tight deadline. They engaged Williams Commerce to achieve this complex brand unification while preserving each brand's unique value and preparing for future B2B expansion.

Williams Commerce re-platformed the site to Adobe Commerce using the Hyvä theme, delivering a complete redesign and successfully consolidating customer data from both brands. The new site launched on time in under four months, providing a faster, modernized user experience and creating a future-ready foundation for the business's next phase of growth.

Ca’ Pietra Group (Ca’ Pietra)