Case Study: Nutrafol strengthens its brand identity with Wild's brand refresh

Nutrafol refreshes its brand across 20 global locations with Wild

Nutrafol, a company offering natural hair growth supplements, sought to elevate its visual identity and strengthen its position as an industry leader. The vendor Wild was engaged to undertake a comprehensive brand refresh to address this challenge.

Wild's solution involved launching a complete brand refresh, introducing an updated color palette, refined typography, and enhanced graphic treatments. The vendor also created new guidelines for photography, illustrations, and iconography, along with a streamlined design system. This work by Wild ensured a unified and high-quality brand experience across Nutrafol's customer touchpoints.

Nutrafol