Case Study: Something Greek increases sales with Wigzo Technologies

Something Greek Increases Sales With Personalized Push Campaigns & Cart Recovery

Something Greek, America’s largest supplier of screen printed and embroidered Greek apparel and merchandise, wanted to turn more website visitors into subscribers, improve customer retention, and promote personalized content more effectively. The company partnered with Wigzo Technologies and used Wigzo’s web push browser notifications and on-site retargeting capabilities to address these challenges.

Wigzo Technologies implemented one-click opt-in push notifications, 1:1 personalized push campaigns, cart recovery messaging, and smart audience segments for personalized promotions. The results included 7,000 subscribers in three months, a 20X increase in opt-ins, 15% recovered abandoned carts, 19% more website engagement, a 13% CTR from push notifications, a 3.4% increase in overall conversion rate, and an 8% lift in overall sales from web push notifications.

Something Greek

John Mason

Director of Ecommerce