Case Study: Sniper Gang Apparel boosts revenue, CTR, and 126K subscribers with Wigzo Technologies

A Wigzo Technologies Case Study

Preview of the Sniper Gang Apparel Case Study

Sniper Gang Leveraged Wigzo’s Magic Link & Push Notifications for 126k+ Subscribers and 13%+ Ctr

Sniper Gang Apparel, an official licensed merch Shopify store associated with Kodak Black, was struggling during COVID-19 with sharply reduced traffic, a new sign-up rate below 1%, high churn, and the need to grow first-party subscribers and revenue. The brand turned to Wigzo Technologies for help with subscriber acquisition and retention, using Wigzo’s SMS and push notification capabilities.

Wigzo Technologies implemented its double-tap SMS engine with an opt-in pop-up and auto-filled SMS onboarding flow, along with recommendation-driven push notification campaigns and discount offers to drive sign-ups and conversions. The campaign helped Sniper Gang Apparel add 3,000+ customers quickly, reach 126K new subscribers, achieve a 13% CTR, and increase revenue by 121%.


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