Case Study: Sniper Gang Apparel boosts SMS subscribers and revenue with Wigzo Technologies

Leveraged a Completely Out of the Box, Patent Pending Double Tap Sms Technology and Increases Revenue by 124%

Sniper Gang Apparel, the official Kodak Black merch Shopify store, was facing a sharp drop in traffic and revenue during the COVID-19 crisis, along with very low new customer sign-ups. They needed an out-of-the-box way to lift conversions and create a new customer acquisition channel, so they turned to Wigzo Technologies and its Patent Pending Double Tap SMS opt-in technology.

Wigzo Technologies implemented a seamless SMS signup flow with autofill and an incentive-based offer, allowing visitors to opt in without typing a form and receive a discount code. In just 20 days, the campaign generated over 3,000 new SMS subscribers, 232 new sales orders worth about $12,000, a 6% SMS opt-in rate, and a 19.2% code attachment rate, helping drive a 121% revenue uplift in April and a 30% CTR on a bulk SMS campaign.

Sniper Gang Apparel