Case Study: Golden Scent achieves 9% more sales with Wigzo Technologies

9% More Sales for Golden Scent With Wigzo’s Web Push & Exit Intent9% More Sales for Golden Scent With Wigzo’s Web Push & Exit Intent

Golden Scent, a popular e-commerce brand in Dubai and Saudi, wanted to turn more online visitors into customers and improve retention through personalization. The brand was struggling with a high cart-abandonment rate and weak customer recovery, while existing retargeting campaigns were not effectively bringing back lost sales. Wigzo Technologies helped address these challenges with its web push and exit-intent capabilities.

Wigzo Technologies implemented one-click personalized web push notifications, exit-intent campaigns, and personalized on-site retargeting to engage visitors without requiring email sign-ups. The result was 20.3k conversions from exit-intent campaigns alone and a 9% increase in overall revenue, along with 14% sales via abandoned-cart recoveries, 20% CTR via push notifications, and an 11% increase in engagements.

Golden Scent