Case Study: Jurassic Forest boosts corporate retreat awareness with Whoville's "Go Wild!" campaign

Jurassic Forest - Customer Case Study

Jurassic Forest, the popular dinosaur park in Edmonton, Alberta, wanted to attract Alberta businesses to its corporate retreat offering and needed a campaign that would catch the attention of office decision-makers. They turned to Whoville to develop a direct mail and promotional marketing solution that could stand out from the usual business outreach.

Whoville created the “Go Wild!” campaign, a highly impactful two-step direct mail effort featuring a 3D pop-up “Dino-Crate,” an eye-catching leave-behind marketing folder, and integrated print and website promotion. The campaign thrilled Jurassic Forest and successfully generated attention for its corporate retreat offering, though no specific quantitative results were provided.

Jurassic Forest