Whoville
22 Case Studies
A Whoville Case Study
Fair Hills Resort, a multi-faceted family vacation destination in northern Minnesota, wanted its identity and marketing to better reflect the unique blend of nostalgic ambience, upscale amenities, and scenic lakefront experiences across its main resort, golf course, and Lake 5 offerings. Whoville was brought in to support the resort’s branding and marketing needs with creative design across multiple venues and customer segments.
Whoville developed a cohesive design language that created consistency across all of Fair Hills Resort’s properties while still giving each destination its own aligned identity. The work included brochures, direct mail pieces, postcards, billboard design, and print ads, helping position Fair Hills Resort as one of the premium destinations in the upper Midwest.