Case Study: Society for Personality and Social Psychology enhances hybrid event engagement with Whova

Society for Personality and Social Psychology engages 4,700 attendees with Whova

The Society for Personality and Social Psychology (SPSP) faced significant challenges in managing its large hybrid Annual Convention, which featured nearly 3,000 speakers. The organizers needed to efficiently coordinate speaker information, organize a complex agenda with various session types, engage both in-person and remote attendees, and facilitate networking opportunities for psychologists across multiple sectors. To address this, they turned to Whova's all-in-one event management platform.

Using Whova's Speaker Center and Track Manager, SPSP empowered speakers to upload their own information and neatly organized the agenda with colored session tracks. The platform's live Q&A, polling, and Community Board features successfully engaged the hybrid audience and facilitated networking. This resulted in a highly successful event with significant measurable engagement, including over 9,400 messages sent, 37,000+ profile views, and 69,900+ agenda views. Whova's solution dramatically reduced the organizers' workload while creating a dynamic and connected experience for all attendees.

Society for Personality and Social Psychology