Case Study: SideShift achieves seamless embedded creator payouts with Whop

SideShift pays 850k+ creators with Whop

SideShift, a UGC creator platform connecting over 850,000 creators with major brands, faced significant challenges with its payout infrastructure as it scaled. The platform's previous provider created friction in the creator onboarding process, particularly with KYC and withdrawals, and offered limited payout options. To seamlessly pay its massive creator network across more than 50 campaign structures, SideShift turned to Whop's embedded payouts service.

By implementing Whop's SDK, SideShift embedded the payout experience directly into its platform. This allowed creators to complete identity verification, connect payout destinations, and manage withdrawals without leaving the SideShift workflow. The solution provided by Whop reduced operational friction, improved the creator experience, and enabled the platform to reliably move millions of dollars per week to its global network of creators using a wide variety of payout methods.

SideShift