Case Study: Opportunities for a Better Tomorrow achieves 500% traffic growth with Whole Whale

Opportunities for a Better Tomorrow boosts traffic 500% with Whole Whale

Opportunities for a Better Tomorrow (OBT), a nonprofit helping disadvantaged youth and adults achieve self-sufficiency, needed to modernize its digital presence. They lacked a website that effectively served prospective students and employment partners and were not utilizing their Google AdWords grant. To address this challenge, OBT partnered with Whole Whale for a comprehensive web design, development, and analytics solution.

Whole Whale rebuilt OBT's web presence with a new mobile-friendly WordPress site, implemented analytics tracking, and activated their Google AdWords grant. The results were significant, with Whole Whale helping OBT achieve a 500% increase in website traffic and a 4x increase in student applications within one year of the project's completion.

Opportunities for a Better Tomorrow