Case Study: Maryland League of Conservation Voters gains actionable insights and a traffic growth plan with Whole Whale

Maryland League of Conservation Voters analyzes 3 years of scorecard data with Whole Whale

The Maryland League of Conservation Voters, a nonpartisan environmental political organization, faced the challenge of determining the impact of their major yearly legislative scorecard project. They partnered with Whole Whale to analyze the initiative's effectiveness and to understand their web analytics for future development.

Whole Whale conducted a comprehensive analysis of three years of scorecard data and performed a Google Analytics audit. The vendor delivered a detailed year-over-year insight report and a technology planning document, which provided the client with key engagement opportunities and clear technical recommendations. This provided the Maryland League of Conservation Voters with a strategic traffic growth plan and a clear direction for their future technical strategy.

Maryland League of Conservation Voters