Case Study: Future First USA builds a scalable alumni engagement platform with Whole Whale

Future First USA builds a custom CRM in 3 years with Whole Whale

Future First USA, an organization that helps high schools engage their alumni, came to Whole Whale as they were adapting a successful UK model for the U.S. and needed to build a future-proof, technology-driven program. Their challenge was to design and implement a custom CRM platform, measure their impact, and strategically grow their digital marketing efforts to drive awareness and leads.

Whole Whale designed and built the custom Alumni Toolkit CRM, created marketing assets, and developed a comprehensive digital strategy that leveraged the Google AdWords Grant. They also provided impact mapping and capacity building, including hiring support. As a result, Future First USA was equipped with a strong product and the marketing materials and strategic guidance to effectively promote it to schools nationwide.

Future First USA