Case Study: DREAM achieves 60% growth in website users with Whole Whale

DREAM grows website users 60% with Whole Whale

DREAM, formerly known as Harlem RBI, is a youth development organization that was undergoing a significant rebrand and expansion. They needed a new website to reflect these changes and serve their diverse stakeholders effectively. They engaged the vendor Whole Whale for web design and development services to address this challenge.

Whole Whale redesigned the website, consolidating two separate sites into one with a clear information architecture. They implemented tracking for enrollment and sponsorships and seamlessly migrated analytics and marketing tools. As a result of the solution provided by Whole Whale, the new website experienced a 60% growth in users in its first year.

DREAM