Case Study: Credo boosts website leads and organic traffic with Whittington Consulting's website redesign

Credo boosts website leads to 100+ per month with Whittington Consulting

Credo, a higher education consulting firm, sought to overhaul its website to better align with its strategic vision of becoming a leader in student success. Their existing site suffered from poor usability, outdated content, accessibility issues, and a lack of strategic focus, which hindered user engagement. They engaged Whittington Consulting for a website redesign to address these challenges.

Whittington Consulting reimagined the website's architecture, user experience, and content strategy, creating an intuitive and accessible platform. The solution included revitalized content, interactive elements, and rigorous accessibility testing to ensure ADA compliance. As a result, the redesigned site achieved a 1.95% lead conversion rate, generating over 100 new leads per month, and increased organic traffic to 48% of overall site traffic.

Credo