Case Study: Center for Plastic Surgery expands its reach in the Greater Toronto Area with Whitehead Agency Group

A Whitehead Agency Group Case Study

Preview of the Center for Plastic Surgery Case Study

Center for Plastic Surgery introduces services to the Greater Toronto Area with Whitehead Agency Group

The Center for Plastic Surgery, a large plastic surgery group practice from Western New York, sought to introduce its services to the Greater Toronto Area market. They engaged the Whitehead Agency Group to develop and coordinate a comprehensive local marketing campaign to reach this new, highly targeted audience.

The Whitehead Agency Group developed a print media campaign featuring advertisements in women’s and anti-aging publications. Their solution also included strategic planning, creative development, and the creation of a new responsive website. Furthermore, the agency coordinated ongoing patient communications through direct mail and newspaper inserts, successfully establishing the practice's presence in the new market.


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