Whitehat Agency
71 Case Studies
A Whitehat Agency Case Study
Swaab, a well-established law firm, faced a significant digital marketing challenge with rising costs per acquisition, inconsistent lead flow, and poor organic visibility for their core legal services. They engaged Whitehat Agency to stop the rising CPA, increase lead volume, and prove a return on their marketing spend.
Whitehat Agency rebuilt Swaab's Google Ads structure around user intent, implemented cost-efficient optimizations, and launched an SEO program. This solution delivered 185 qualified leads, a 9X return on ad spend, and reduced the cost per acquisition by 51% within the 90-day engagement.