White Peak Digital
19 Case Studies
A White Peak Digital Case Study
Easy Truck Rental, a Brisbane-based truck hire company, was struggling with a low return on investment from its Google Ads campaigns. Despite significant spending, the company faced high costs per conversion and a low number of monthly bookings, prompting them to seek help from White Peak Digital to improve their digital marketing performance.
White Peak Digital conducted a deep analysis and overhauled the company's approach. They optimized Easy Truck Rental's Google Ads by focusing budgets on top-performing campaigns and expanded into new regions. For SEO, they addressed technical website issues and improved landing pages. These efforts resulted in a 503% increase in website conversions, a 75% reduction in cost per conversion, and a 120% growth in organic search traffic.