Case Study: Biscuit achieves 50,000+ users in 9 months with White Label Loyalty

Biscuit reaches 50,000+ users in 9 months with White Label Loyalty

Biscuit, an app-based pet well-being rewards program, faced the challenge of motivating dog owners to prioritize their pet's health without a structured system. They needed tools to track exercise goals and engage users despite the high costs of pet ownership. To solve this, they partnered with vendor White Label Loyalty and used its Loyalty Engine, Loyalty Console, and Core Platform.

White Label Loyalty provided a flexible loyalty API that powered Biscuit's gamified app, giving them control over how users earn and redeem points. This solution enabled features like walking challenges and skill-based quests. The results were significant, with Biscuit gaining over 50,000 registered users in just 9 months and achieving a 4.6-star app store rating. Users walked over 950,000 miles, demonstrating the program's measurable impact on engaging pet owners and improving pet health.

Biscuit