Case Study: Selena FM S.A. enhances product discovery and mobile experience with White Label Coders' WordPress platform

Selena FM S.A. launches Tytan website in 4 markets with White Label Coders

Selena FM S.A., a global provider of construction chemicals under the Tytan brand, needed a new website to present its product offer and educate users on their correct application. They engaged White Label Coders to lead an extensive redesign of their WordPress platform, with a strong focus on product discovery to support sales development.

White Label Coders implemented a redesigned WordPress e-commerce site available in 14 global locations. Using a Scrum methodology, they delivered a mobile-optimized experience and a new "Knowledge Center" section. The solution was built on constant testing of ideas to learn how they affect users' purchasing decisions, resulting in an effective platform for both desktop and mobile users.

Selena FM S.A