White Chalk Road
15 Case Studies
A White Chalk Road Case Study
Fencemakers, a provider of custom-designed and built fencing and gates in Perth, required an SEO-optimized website with a strong emphasis on user experience to reach both their residential and commercial markets. Their challenge was to boost online conversions. They engaged the vendor White Chalk Road to address this.
White Chalk Road implemented a solution that included a technical SEO audit, a content audit, and an ongoing content and blog management strategy. This process involved working closely with web designers to optimize the site's structure and power to convert visitors. As a result, Fencemakers saw a continued improvement in traffic and conversion figures, including a tangible increase in targeted enquiries that forced them to increase sales staff. White Chalk Road delivered a successful outcome.