Whipsaw
86 Case Studies
A Whipsaw Case Study
Whipsaw partnered with Artemis, a startup with a powerful idea for a personal safety platform but no physical product, app, or roadmap to bring it to market. The challenge was to transform their deep conviction and market insights into a real, market-ready product.
The solution involved Whipsaw leading the full product development effort, which included industrial design, app UX/UI, mechanical engineering, and manufacturer sourcing. They created the Defender, a premium device combining pepper gel, lights, a camera, and a siren, along with a seamless app. Whipsaw guided Artemis all the way to market, turning their big idea into a tangible product.